360 Product Photography and 3D Photography: What’s the Difference?

360 and 3D photography both aim to create a rotating object impression, but they differ in their techniques and requirements. In 360 photography, multiple pictures of an object are taken from various angles on a turntable controlled by software. On the other hand, 3D photography involves capturing a product from multiple angles to provide a full 360-degree view, creating a more detailed representation.

One key difference between the two is the number of images required. 3D photography involves taking images on multiple planes, resulting in a higher image count compared to 360 photography. Additionally, the process of 3D photography is more time-consuming as it requires repositioning equipment for each plane, setting up the product, and longer loading times due to larger file sizes.

Despite these challenges, 360-degree product photography offers several benefits for businesses looking to enhance their online presence. It improves the buying experience, reduces product returns, enhances competitive advantage, increases customer engagement, and provides a better overall buyer experience. Additionally, 360-degree photos have better conversion rates compared to static images on e-commerce platforms.

To achieve high-quality 360-degree product photos, businesses need to invest in specific equipment such as a camera with manual mode, a zoom lens, a tripod, a rotating turntable, a remote shutter release, a plain background, and studio lights. By utilizing the right equipment and techniques, businesses can effectively showcase their products and attract more customers online. This arrangement will evenly distribute light throughout your photography area, eliminating any inconsistencies in light and shadow as customers view the product from various angles.

When it comes to lighting options, you can choose between LED and flash. LED lights allow you to preview the image before capturing it, and typically, using two or three lights will yield the best results.

Photo lightbox studios are another excellent option for capturing high-quality product photos. These studios are easy to set up and can produce great photos using just your smartphone.

After taking photos, you’ll need a 360 viewer to create a file that allows viewers to see the product as if it’s rotating on the screen. This software is crucial for combining all your images into one file for display on your product page.

For the best 360 product photography results, follow a step-by-step tutorial. Start by setting up a bright background using lamps or natural light. Adjust your camera settings to ensure perfect images, focusing on aperture, ISO, shutter speed, and product focus. Make sure your product is clean and presentable before taking photos, and position it correctly for the shoot. Finally, review your images as you go and have fun experimenting with different angles.

For software options, Glo3D is a comprehensive tool designed specifically for creating 360-degree product images. Consider your specific needs when choosing the right software, such as cloud storage, automation, and 360 image viewer features. Glo3D offers a flexible frame number for creating 360-spin images with ease. There are no restrictions on how many times a 360-degree image can be viewed across different platforms. Additionally, Glo3D provides a high-res spin studio that supports up to 16K resolution for spin images.

Compatible with major eCommerce platforms like Shopify, Magento, and WordPress, Glo3D comes with free add-ons for easy installation on online stores. It is compatible with both Mac and Windows operating systems.

The 360 Product View Creator Software simplifies the process of creating 360 views by offering various interactive formats such as MP4, HTML5, and 360 Animate GIF. It allows users to compose multiple 360 image set shots, upload product views directly to the Stream 360 server, and analyze results using Google Analytics tracking codes. This software is compatible with Mac, Windows, iOS, and Android.

WebRotate 360 is a user-friendly software designed for creating stunning 360 product photography. It provides plug-ins for eCommerce and CMS platforms, along with advanced tools to create engaging views for websites. Compatible with Mac and Windows.

Shutter Stream Product Photography Software integrates all aspects of the photography workflow into a single application. It enables users to create high-res product photos with white backgrounds quickly and efficiently. Compatible with Mac and Windows.

Adobe Lightroom is a cloud-based software that facilitates photo editing, organization, storage, and sharing from any device. It offers tools like sliders and presets for editing photos, as well as cloud storage for easy access to images. Compatible with Mac and Windows.

Arqspin offers a quick and cost-effective solution for creating 360 product photos. Users can create stunning product photography using a DSLR or smartphone and edit images on a cloud-based editing suite. Compatible with iOS.

Adobe Photoshop is a powerful software program for post-production editing to enhance product images. From balancing light and dark areas to removing unwanted objects, Photoshop provides tools to add final touches to photography. Compatible with Mac, Windows, iOS, and Android.

Affinity Photo is a tool for editing 360 product photography quickly and effectively. It offers a variety of retouching tools and live filter layers for applying effects like distortions, lighting, or blurs in real-time. Compatible with Mac, Windows, and iOS.

When it comes to the cost of 360 product photography, different studios offer various pricing structures such as hourly or daily rates, per image, or per product. Businesses can choose the option that suits their needs and budget, with average rates ranging from $10 to $500 per image.

For those who prefer to outsource product photography, professional photographers offer services like product photography, image editing, and quality control for an hourly rate ranging from $75 to $500.

To capture a 360-degree product photo, place the product on a 360 photo turntable and use software to control the turntable and camera. The camera captures multiple images at specific degree intervals, which can be played in sequence using the software.

In 360 photography, multiple photos of an object are taken from different angles on a photo turntable. A software program controls both the turntable and camera to transform the 360 objects into photos.

To create perfect 360 product images, choose a good camera, procure the right equipment like a tripod and lighting, and use software for capturing and editing images. A 24-megapixel crop sensor camera, along with the right software, can help achieve the best results.

Most platforms like WordPress and Shopify support 360 photos, allowing users to edit and embed them on their websites using the appropriate software. A Shortcode block can be used to create a shortcode for embedding 360 photos.

To upload 360-degree photos to Amazon, businesses must comply with Amazon’s product image requirements, be an Amazon vendor, select the product category, and upload the photo according to the guidelines provided.

While Instagram does not natively support 360 photos, users can use apps to select panoramic images and upload them to the platform. Please rewrite this sentence.